How can we help?
Exact matches only
Search in title
Search in content
Search in excerpt
Search in comments
Filter by Custom Post Type

Setting up Connect

What do I need before I set up White Pages Connect?

Before you get started 

Before you setup White Pages Connect, you will need passwords to your Google and Facebook business accounts (if you have them). Having access to these platforms will help with a seamless on-boarding experience for your Connect product.

Connecting Google My Business

White Pages Connect will attempt to create or claim your Google My Business listing. This Google process takes approximately 3 days.

As part of claiming your Google My Business listing, you may need to click “Verify this location” in White Pages Connect to complete the Google verification process. In some circumstances you will only be able to verify via postcard, which can take up to 20 days to arrive.

Once your Google My Business listing is claimed and connected you will also be able to access Google Analytics reporting on your dashboard when logged into your White Pages Connect product.

Create your Facebook page

Click here to find out how to set up a Facebook business page.

I already have a verified Google My Business, how do I connect it?

When you first access White Pages Connect you will be presented with a setup wizard. This will ask for any extra business details that have not yet been provided and to complete your Google My Business (GMB) setup.

As you already have a verified Google My Business, you can skip this step by clicking “Do this later” in the wizard.

To connect your verified GMB:

  • head to the Directories page (if required disconnect Google Search)
  • click Connect and Start
  • follow the prompts to link your verified Google listing.
Do I need to connect Google My Business?

It is highly recommended that current Google My Business locations are connected to ensure your business information is updated and safeguarded.

How to: From the White Pages Connect Dashboard Page or the Directories Page, click on ‘Connect’ and follow the prompts.

Do I need to connect Facebook?

It is highly recommended that current Facebook location pages are connected to ensure your business information is updated and safeguarded.

In order to connect your Facebook page/s please note the following:

  • Your page must be published
  • Page visibility must be set to public (everyone)
  • You must be an Admin of the page

How to: From the White Pages Connect Dashboard Page or the Directories Page, click on ‘Connect’ and follow the prompts.

How do I set up White Pages Connect?

Review your content

Once logged into your White Pages self-service account, open Connect and review the content of your business locations. This includes your business name, address and category. Make updates or changes if required and remember to click Save.

Adding content

Please click here to find out more information about adding content and how to improve your Profile Completeness.

Which Category should I select in White Pages Connect?

The first category entered should be your primary service, and the one that best represents your business. Some platforms allow for multiple categories, however, only the first category appears on Google.

Tip: Rearrange your categories by clicking and dragging them, remember to click Save.

I can't find my Category what should I do?

Categories in White Pages Connect are regularly updated and match to platform categories. If a specific category is not available, select the closest match as your first category.

Tip: Search Google for similar businesses to yours to check what category options are available for your business.

What are keywords and what keywords should I use?

Keywords are used to describe the products and services that your business offers and are additional tags used by platforms that may influence your search impressions.

We recommend using terms that you expect your customers to search for, these can be updated as your business changes.


Where do my keywords appear?

Your keywords are shown on various platforms that allow keywords and services to be displayed (such as White Pages Online – where applicable, Infobel, Cylex, iGlobal, Tupalo)

Are White Pages Connect keywords and Google Ads the same?

White Pages Connect keywords are not the same as Google Ads (formerly Google Ad Words) and do not function the same way. You will need to contact a Google Ads service provider for this service.

What does "My listing is blocked by a third party" on the directories page mean?

There is an existing listing that has been previously created and claimed. If you would like to have White Pages Connect update this listing, you will need to contact the directory in question using the email template that is provided when you click on the ‘Grey Shield’ on the Directories page in Connect.